Job Description
Vietmap Application JSC. is established in the year 2006 by an elite group of experts in GIS (Geographic Information System) and information technology.
Today, VIETMAP is known as a leading company in Vietnam about digital map making as well as GIS services and products providing.
We are looking for Event & PR Manager who combines strategic thinking with exceptional execution skills — someone who can take full ownership of projects and deliver impactful, well-organized, and on-brand experiences. You will lead the end-to-end planning and execution of key events, especially automotive-related activations, outdoor festivals, and large-scale product launches.
This role suits a highly organized, resourceful, and proactive individual who thrives in a fast-paced environment and understands how to create memorable brand moments. You’ll work with a wide network of agencies, vendors, and internal teams to make each event a standout success.
Key Responsibilities:
A. Event Strategy & Execution
- Develop and oversee the annual event calendar (corporate events, product launches, training programs, dealer meetings, roadshows, activations).
- Take full ownership of event concept, theme, messaging, and visual direction, ensuring alignment with brand positioning and marketing strategy.
- Manage event planning end-to-end: budgeting, supplier selection, production, logistics, and on-site supervision.
- Lead cross-functional coordination with Sales, Trade, Product, and Marketing teams to ensure event objectives align with business goals.
- Evaluate event effectiveness using measurable KPIs (attendance, engagement, lead generation, ROI, media exposure).
- Ensure all events reflect Vietmap’s identity and premium image.
B. PR & Brand Communication
- Build and manage the annual PR plan to enhance brand credibility and awareness.
- Develop and supervise press releases, feature stories, product articles, and interviews in collaboration with media and content partners.
- Maintain and expand relationships with media, KOLs, and industry influencers to secure high-quality coverage.
- Manage press events, media visits, and product review activities.
- Monitor and report brand mentions, sentiment, and media visibility across digital and traditional channels.
- Support crisis communication and ensure consistent brand voice across all external communication.
C. Brand Image & Corporate Reputation
- Work with internal creative and design teams to ensure brand consistency across event touchpoints, POSM, and PR visuals.
- Partner with HR and internal communication for internal branding and corporate events to enhance employee engagement.
- Ensure all communications — visual, verbal, experiential — are aligned with Vietmap’s brand DNA: smart, reliable, and forward-looking.
Qualifications:
Professional Experience
- Minimum 5 years of experience in Event / PR / Brand Communication, including at least 2 years in a managerial or team-leading role.
- Proven track record in planning and managing large-scale events and press campaigns.
- Experience in automotive, consumer electronics, or tech-related industries is a strong plus.
- Solid understanding of brand communication, media relations, and event production workflow.
Skills & Competencies
- Excellent project management and budgeting skills.
- Strong strategic thinking with the ability to translate brand goals into actionable event & PR plans.
- Sharp eye for visual and experiential storytelling.
- Strong communication, negotiation, and interpersonal skills.
- Fluent in English and Vietnamese (written & spoken).
- Highly organized, detail-oriented, and proactive under pressure.
You’ll Thrive in This Role If You Are:
- A natural organizer who can turn a vision into reality with precision and flair.
- Someone who embraces challenges and knows how to find solutions fast.
- Able to balance creative energy with execution discipline.
- Passionate about creating experiences that leave a lasting impression.
Benefits of joining our company:
- Attractive Package: Income = Salary + Incentive
- Be entitled to all basic benefits as government stipulation such as: social insurance, health insurance, unemployment insurance.
- Bonus: 13th month salary, additional performance bonus upto 2 month salary for excellent performance.
- Getting company sponsor for health benefit package PTI after signing official
- Being trained frequently to improve professional skills and work-related skills.
- The outstanding staff may earn special benefits such as: getting official contract ahead of time, receiving hot bonus, getting quickly promoted, getting before-term salary increased ...
- Be able to work directly with the CEO, having opportunity to work abroad. Participation in fun activities at office and after work such as monthly birthday celebration, football club, English club, ... 100% covered by company.